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Uniformly Irresistible: Why Women Can’t Resist Men in Uniform

Crisp shirts, shiny badges, authoritative stances, and sturdy boots… a few things that have the power to set pulses racing universally.  

It’s undeniable, there’s a big portion of the globe that has an unwavering attraction to men in uniform.  

Why is that? Is it the clothes? Or is it something deeper like how one may assume personality traits about someone else based on their uniform?  

You know, like seeing a man in military attire and assuming that they have integrity and courage. Or that they could be a great protector as a husband and father, making them possibly even more attractive. 

Indeed, there is a bit of psychology behind why some women are attracted to men in uniform. So, what do the professionals say? 


The Psychology Behind Why Women Are Attracted to Men in Uniform 

While women in uniform can be just as appealing, today we’re focusing on men. And with that angle, three experts in various fields have weighed in: 

“It boils down to the “M-factor,” says Midge Wilson, a psychology professor at DePaul University in Chicago. “The erotic value has to do with masculinity. A man in uniform taps into . . . father figures, heroism, protection and power” 

Then, according to David Givens, a Virginia-based anthropologist who studies the evolution of human behavior and development: 

“Women are attracted to power signals built into male clothing. The crisp silhouette shows the male broadside, which is the chest. The shoulders’ horizontal line further accentuates that,” he says. “Uniforms show an alliance with other males, it shows that you are a member of a power group and it represents resources. There is strength in numbers. The lone male is scary.” 

And lastly, psychologist and relationship expert, Dr. Jeanette Raymond, Ph.D. comments on men uniform by saying: 

“The ‘uniform’ may signify that the man is able to manage life’s troubles. We all want those to whom we are attached to be able to stay solid when we are a mess so that we can count on them. It spells safety and security.” 

While these professional opinions are interesting, what about the everyday woman? What do they think about men in uniform?  


Studies Show Why Women Are Attracted to Men in Uniform 

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Der University of Southampton underwent three studies in 2015 that tested the sexual selection hypothesis for male war heroism. The results were as follows: 

In the first study, it was found that war heroes tend to enjoy greater reproductive success compared to non-heroic regular soldiers.  

In the second study, it was found that women find male warriors more attractive when they display heroism in warfare.  

In the third study, it was found that women show increased attraction to male war heroes, but men are not more attracted to female war heroes.  

In summary, the women in these studies happened to be more (sexually) attracted to war heroes and male warriors as opposed to regular soldiers.  

It also showed that this attraction was one-sided—men were not more attracted to female war heroes and warriors.  

The third study was quite an interesting find to which Joost Leunissen, co-author of the study, commented:  

“This provides evidence for the hypothesis that gender differences in intergroup conflict can have an evolutionary origin, as only males seem to benefit from displaying heroism.” 

Moving onto an interesting piece by Richard R. Johnson, who holds a B.S. in Criminal Justice, an M.S. in Criminology, and is a former police officer, let’s dive more into the police officer uniform…  

Johnson refers to various studies throughout his work, one specifically whereby participants were asked to rank order 25 different occupational uniforms in several categories of feelings.  

Consistently, the police uniform was rated as the one to induce feelings of safety.  

Additionally, when various models wore police uniforms, they were consistently rated as more competent, reliable, intelligent, and helpful.  

Johnson also admits that “the uniform of a police officer conveys the power and authority of the person wearing it,”. 

Er sagte weiterhin: “Clothing, including the police uniform, has been found to have a powerful psychological impact on those who view it. [It’s] a powerful clue as to the wearer’s authority, capabilities, and status.” 


10 Other Reasons Why Women Find Men in Uniform Attractive 

Professionals and studies aside, there are a few other reasons why some women can’t resist a man in uniform… 

1. Stability 

Uniforms are often associated with institutions that protect and serve which could give off the feeling of safety, stability, and reliability. Also, when in a neatly presented uniform, there’s often a sense of trust and authority. It’s easy to feel safe and stable while with someone in a uniform. They may make you feel as if they’re someone you can rely on.

2. Order and Structure

When someone wears a uniform, they’re representing something larger. This person is one out of a unit of individuals with a common goal that often represents order and structure. This provides a calm sense of orderliness to a world that sometimes feels chaotic. 

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3. Confidence

It’s true—wearing a uniform can boost one’s self-esteem and project a sense of capability and confidence. And who doesn’t love a bit of confidence? Similar to how you may feel when you wear your favorite outfit but with an added bit of allure, a man in uniform often has an appealing presence.  

4. Sensuality & Mystery 

The physical clothes aside, it’s about what the clothes symbolize—strength, protection, and the ability for one’s imagination to go wild. For many women, the idea of a rugged man that’s mysterious can be very alluring. And this is entirely possible when they’re in uniform.  

5. The Uniform Itself

If one’s uniform is presented with pride and respect, the symmetry, clean lines, and matching accessories that come with the uniform can certainly add to the appeal. For example, the cut of a military jacket, a firefighter’s boots, or a police officer’s hat… all of these things can play a role in how attractive someone is and how people perceive them to be (values, standards, etc.).

6. Commitment 

To wear a uniform means that the individual is openly representing the institution for which they work. In doing this, there is a level of pride which requires a level of discipline and dedication which can be very appealing to some. Their commitment is on display and that in itself is a great attribute. 

7. Novelty

In today’s world, working from home is more commonplace than ever before. We’re losing the community of working in the office, which also means that we’re seeing the formality of work attire less and less. With that, it can be quite an appealing contrast when we do see someone in uniform. They stand out from the crowd, they’re unique and different, they might hold a specific ranking, prestige, or social status which is impressive, all of which make them even more attractive.

8. Prestige

Uniforms give away information. For example, a doctor, a pilot, or an officer in the military may be seen as high-status roles in many cultures. And so, when we see these uniforms, we immediately attach the person to attributes such as success and ambition.

handsome firefighter rescues scared women and makes headline news erosscia is pleasure reimagined9. Chivalry

Many people like to believe that chivalry is not dead. And when we think of the word ‘chivalry’ we may conjure up an image of someone who has good manners, and is kind, courteous, and courageous… just like we might a soldier or someone else in an authoritative role. 

10. Bravery

Oftentimes, wearing a uniform comes with some kind of risk such as getting hurt or risking one’s life in an attempt to save others. The image alone – the strong soldier, the rugged hero, the one who is not afraid of danger—is swoon-worthy in itself.  

And so, with the help of professionals and various studies, it’s clear—there is just something about a man in uniform that is powerful and attractive. What do you think? 

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